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Re: citations taken from company description on pages of Total Produce company website:
"… The relationship between Total Produce B.V. and Laeveld Sitrus dates back to the early 1990s…"
"… South Africa has nine provinces. The province of Limpopo - in the northeast - is divided into a high plateau and a low plateau (hoëveld and laeveld in Afrikaans). In the warmer climate of the low plateau, Laeveld Sitrus grows various fruits and nuts including citrus fruit with the well-known brand Sungold for Total Produce BV.
"… Laeveld Sitrus is run by the Vorster family…"
"… Brands Caddy, Sungold and Vorster…"
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"…4Seasons Export (Pty) Ltd was established in 2002. The company has shown growth every year since the beginning. We are based in the Cape Town area of the Western Cape, which is the ‘fruit basket’ of our country. Over the years we have built a positive reputation in many countries with the quality we present, an achievement we are well proud of. 4Seasons Export (Pty) Ltd handles many fresh fruit varieties such as stone fruit, citrus, grapes, apples, pears etc. In 2005 Holland company van Rijn Trading bought a share in 4Seasons Export (Pty) Ltd.
Van Rijn Trading has been in business for over 152 years, being one of the oldest private companies in Europe. This liaison has brought us in contact with an important global network where we have access to clients in over 40 countries worldwide.
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Our company is expanding daily not only in terms of product, but also in relations with out partners and clients globally, which gives us the security and trust that is essential in this style of business. 4Seasons Export (Pty) Ltd has its own supply of fruit, packing facilities and marketing divisions, making it a produce, packing and export company. Being part of the global network also secures us with a supply of fruit from other countries such as Brazil, Morocco, Egypt, USA, Argentina etc. This means that we are able to supply our clients with specific products for every month of the year. Our company has its own self-titled brand – 4 Seasons. The name exemplifies our full year involvement with our products. In 2006 we established our PRIDE brand. The brand itself speaks volumes of the fruit we pack in it. This premium brand, although still fresh, was very well received in the international markets. The lion head on the packaging reflects the unique splendour of our country and is symbolic for the top quality of this brand. Our NEW brand introduced this season - BON FRUITS. Our PRIDE brand was especially developed for the top-of-the-range market and was very well received. The 4Seasons BRAND is an established brand in Europe, Canada, Africa and East Block countries…"

"…Through the company’s three brands – FFE, Cedarpack and Noordhoek – it has been able to distinguish itself as a professional export company..."
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